Smaller DEMO conference kicks off in search of the next hot trends.
What's next? The DEMO conference has long reigned as a launching pad for the hottest startups in emerging technology. But something bigger is at play this year: the lousy economy.
Organizers might be hoping that less is more. The conference kicks off Monday with 40 new tech products and services on tap, down from 70 at the last DEMO in September.
«My view is that this a reset year,» said Chris Shipley, the host and executive producer of DEMO. «We went through the dotcom cycle, hit a bottom, bounced back with Web 2.0 and for four or five years it's been social media and the consumer Internet trend that's been hot,» Shipley told InternetNews.com.
Those same technologies will be in evidence this week along with some brand new ideas that have breakout potential. Among the highlights DEMO has released ahead of Monday's event:
- One company will be showing a portable device that works both as a netbook and a touch screen tablet. «It's like a netbook with iPhone design principles,» says Shipley.
- Speaking of the iPhone, the first voice-to-text SMS application for the Apple mobile device is also on tap making it easier to message while on the go.
- On the video front, one company is scheduled to show a network package of small, battery-powered wireless cameras. The network streams video directly to the Internet so you essentially have an instant monitoring system for the home or office that's more flexible than a dedicated, fixed location camera.
- Another networking twist is a commerce-based solution that allows subscribers to send various forms of content via Bluetooth. Pending more details, this seems like a pretty innovative product given Bluetooth is used mainly for short-length wireless connectivity (e.g. wireless keyboards, cell phone speakers, etc.)
- And at least one company will be showing a potential solution for those trying to stay ahead of the daily deluge of email. DEMO will feature the debut of «a personal email assistant that can initiate and sort through emails and parse conversations, files, images, media, dates and places.»
Like other trade shows, DEMO companies pay to participate, but there's also a vetting process. Companies have to have a new technology or service that hasn't been shown publicly before they can be considered as a featured presenter.
Ключевые слова: Demo, emerging markets, iPhone, trends, video
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